My favourite social media scheduling tools
I’ve mentioned in other blog posts that I use social media scheduling tools – if I didn’t, it would be a hell of a lot harder to do my job! I am a big fan of a couple of the more well-known scheduling platforms, and I wanted to share my thoughts on my favourites, and give you some knowledge of other platforms out there too.
These are the scheduling tools I use for social media daily:
- Hootsuite – Created in 2008, Hootsuite now has over 10 million users worldwide, and they have a very robust platform that is easy to use and manage. Instead of logging into Facebook, Twitter, LinkedIn AND Google+, you simply login to Hootsuite and a one-screen dashboard appears listing all of your social media accounts and what is happening on them. This allows you to easily post from one account to another, and interact with people commenting and sharing your posts. If you have several people working on the social media accounts of one client, it’s also super-easy for each of them to login to one account and keep track of everything. Hootsuite also has targeted analytics options, but you have to pay extra for those.
- Schedugram – Schedugram was created by an Australian company, based in Melbourne, and their platform allows you to upload video and photos and schedule them for a specific time and date in Instagram. They are not affiliated with Instagram, they just hook into their platform. I find Schedugram easy to use, and you can add filters directly through Schedugram which ensures you only need to use Instagram for comment moderating and liking other people’s uploads.
- Facebook Schedule Post – If you’re a Facebook page admin, you can schedule posts from the Publishing Tools tab on the page you’re managing. This is the easiest option if you’re only managing one Facebook page, rather than multiple social media accounts.
Others also include:
- Buffer – An alternative to Hootsuite which I’ve used before and quite like.
- Latergramme – A free alternative to Schedugram, if you have 2 or less Instagram accounts to manage.
What social media scheduling tools do you use?
Yours in social,